By: Chris Mason
How often should you be promoting your online content?
Mountain Division has a process for that.
Oftentimes, a good piece of content doesn’t get the “air-time” it deserves. To help with this, consider using the “Now, Three, Three” method of promotion.
Here’s how it works:
When you’re scheduling your content on social media (blog post, article share, video, etc.) determine if it will still be relevant in the near future. If it will, share your content now, then schedule it to go out again in three days, and then schedule it to go out again in three weeks.
The majority of people won’t see your content the first time, especially if you’re not buying traffic. Using “Now, Three, Three” as a template to your promotion strategy will ensure you’re doing your part to get your content in front of more people.
Plus it will only add about 30 seconds to your posting routine!