Using Reviews to Improve Your Practice

By: Elizabeth Wuellner

Dr. Kevin Pho is a board-certified, practicing internal medicine physician and a reputation management pioneer in the healthcare industry. His book, Establishing, Managing, and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices, provides an in-depth analysis of why online reputation management is crucial for physicians and how physicians and practices can protect and manage their reputation effectively.

In the video below, Dr. Pho explains why monitoring his online reputation is important to his practice and how he uses online reviews to improve his patients’ experiences.

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