Google My Business: New Name, Easier to Navigate

Google+ Local may have changed, but your information will stay the same.

The new Google My Business hopes to better connect your business page with potential customers. Whether customers are looking on Google Search, Maps or Google+, your Google My Business page has the opportunity to be a direct hit. Adding photos, correct information, engaging in customer reviews and posting content to your page will help ensure that you get the most out of what the new Google My Business has to offer.

google businessYou may also notice some changes while working on your Google My Business profile. When you log on to your account, click the business profile you wish to edit by selecting “Manage this page.”

new manage page

This will take you to a brand new dashboard! It won’t require any new information, but it will give some insights on the impact your business page is making on the web and let you share new information with ease.

fixed dashboard

The first panel on the new dashboard asks, “Share what’s new …” This gives you the opportunity to share news, post articles or inform your audience of what your practice has been up to lately.

whats new

Below is the “Insights” panel. You can use this to see how well your page is doing and what kinds of impressions it’s making when customers search for businesses like yours.

insights 2

The third panel allows quick access to managing reviews. This is where you can view and reply to any reviews left on your page.

new new reviews

There are two new features to make navigation easier. You can use the square in the top right corner to access your new dashboard, Reviews and Insights while browsing throughout your business account. On the left side, there is a drop down menu leading to your page, streams (posts) and your photos.

fixed up drop downThe Google My Business app is also available for smart phones for on-the-go page management.

Reach out to the Social Media Team with any further questions and we’d be happy to assist you.

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