2011 Top Health Searches on Yahoo!

Yahoo! recently released their top US searches in 2011. Here is the list of the 10 most searched health symptoms:

  1. Pregnancy symptoms
  2. Diabetes symptoms
  3. Gall Bladder symptoms
  4. Gout symptoms
  5. Thyroid symptoms
  6. Lupus symptoms
  7. Shingles symptoms
  8. Depression symptoms
  9. Herpes symptoms
  10. Menopause symptoms

How can your practice use this information? Your practice should use these terms when developing content for your Website, blog, Facebook Page, etc. By using these terms, your sites will appear in more search results (because it is what people are searching for the most) and the more potential patients will be exposed to your practice. Writing about these topics also keeps your Website relevant and prevents patients from going to non trustworthy sites (or competitor’s sites) to find health information. A word of caution though, do not force these keywords into your content if it does make sense. For instance, if your specialty is cardiology writing about pregnancy symptoms may not be a good fit and may even confuse patients.

For more information about the top searches, click here.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s